Aura Glow
Auraglow is an oral wellness company. They are dedicated to providing oral products that are effective in supporting individual oral care needs. As such, they ensured that each product has a complete list of ingredients to ensure transparency and safety. This goes to show that Auraglow’s vision is anchored on customers’ welfare and satisfaction.
Their promise with each product is to provide a whiter smile that builds confidence. They believe that it is important to celebrate unique grins, cherish quirky expressions, and use their clinical expertise in authentic smiles.
Now, it was our time to share their vision of oral wellness innovation through creative Amazon images and brand logo study.
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The Importance of Brand Logo Study for AuraGlow.
You can view brands as a person. It must have an identity, something that people will know and relate to on a personal level. It is not just about products, sales, and marketing. Brand identity should reflect and embody the vision, mission, goals, and passion of the company pioneers. Now, a logo is the face of the brand. It must be consistent with the brand identity, simple yet unique and memorable. It is as important as the brand name, especially for AuraGlow which uses its brand name as a logo.
The goal was to ensure that the logo is cohesive and recognizable for the business to flourish. This is why the logo for AuraGlow is straightforward. The name itself depicts the brand and the small “o” is designed based on their teeth whitening kit. The simplicity ultimately represented AuraGlow as a brand. It is not too flashy but it has a stunning level of sophistication.
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How did SUEG help embody their goal using Amazon creatives?
Creative assets include images and videos that compel viewers to see themselves using and benefiting from the products. Each picture evokes AuraGlow’s goal to provide customers with a beautiful white smile. This inspired every creative image to depict the brand’s mission to bring buyers confidence through oral wellness. It is also important that we highlight safety since they are oral products.
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This set of images shows AuraGlow’s brands and products from different angles. All of these creative assets gave potential buyers insights and options to choose from. And if AuraGlow’s sales data is any indication, we’ve been successful in providing creative assets that convert.
Let’s collaborate and find solutions for your business. Learn more about the services we offer and how we can help achieve your goals for growth.
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SUEG Competitive Edge
Seller Universe lives and breathes growth. Each of our partners in growth and success can tell you that change is an inevitable consequence of desired growth. But we don’t anticipate change; we initiate it.
This means assiduously maintaining accurate records so the value of products and services is never understated. It means curating records and initiating and following up on task deliverables with diligence and passion. Everything affects the bottom line and the potential to scale growth, after all. We help you meet your targets in the short term and with a view to playing the long game, all through careful planning, disruption, and follow-through.
Best of all, we can get you everything you need in-house. Why work with multiple providers that deliver inconsistent results? We give you expert e-commerce solutions all under one roof, from interlocked and collaborative teams who are passionate about initiating change and focused on your bottom line. Knowing how to harness our passions is central to Seller Universe’s success and enables us to consistently create positive outcomes for our partners.
Check out our From Passion to Profit podcast with Ecomcrew Co-founder Mike Jackness to see how you too can make your passions work for you.
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“Working with you guys went very well with amazing response."
Vicky Bagwalla
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OVO
“I just wanted to comment as well on how impressed we were with these images. The look/feel of them is way better than what we had. To be honest, we are going to copy this format and update our other listings moving forward. Good job."
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Terran
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